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Discussion Boards => Off-Topic => Topic started by: cateyes1 on October 07, 2012, 06:31:35 am

Title: Just thinking
Post by: cateyes1 on October 07, 2012, 06:31:35 am
Have you ever wondered why commercials are louder than a TV show? :dontknow:
Title: Re: Just thinking
Post by: falcon9 on October 07, 2012, 01:09:29 pm
"The CALM Act gives the FCC until December 15, 2011 to create and adopt rules - federal regulations -- by which the CALM Act will be enforced. One year following the date on which the FCC's CALM Act regulations are adopted, TV broadcasters, including all standard, cable and satellite broadcasters, will be required to comply with the regulations, (that is, by 12-15-2012).

Even before the CALM Act regulation take effect, you can report TV commercials that seem louder than the program they follow to the FCC. When reporting your complaint to the FCC, be sure to include the time, channel, a description of the commercial, and whether you are watching TV using cable or satellite service or are watching broadcast television using an antenna."

-- http://usgovinfo.about.com/od/consumerawareness/a/When-And-How-The-Calm-Act-Will-Be-Enforced.htm
Title: Re: Just thinking
Post by: csomma on October 07, 2012, 01:15:28 pm
My old Sony tv had a sound equalizer setting that eliminated that problem. Kept the volume at a consistant level. My new tv doesn't to that.
Title: Re: Just thinking
Post by: LDELARGY on October 07, 2012, 01:29:32 pm
not really... i just use the mute button when they come on.
Title: Re: Just thinking
Post by: cateyes1 on October 07, 2012, 02:30:44 pm
"The CALM Act gives the FCC until December 15, 2011 to create and adopt rules - federal regulations -- by which the CALM Act will be enforced. One year following the date on which the FCC's CALM Act regulations are adopted, TV broadcasters, including all standard, cable and satellite broadcasters, will be required to comply with the regulations, (that is, by 12-12-2012).

Even before the CALM Act regulation take effect, you can report TV commercials that seem louder than the program they follow to the FCC. When reporting your complaint to the FCC, be sure to include the time, channel, a description of the commercial, and whether you are watching TV using cable or satellite service or are watching broadcast television using an antenna."

-- http://usgovinfo.about.com/od/consumerawareness/a/When-And-How-The-Calm-Act-Will-Be-Enforced.htm



Aww thank you Falcon :)
Title: Re: Just thinking
Post by: falcon9 on October 07, 2012, 02:47:09 pm
"The CALM Act gives the FCC until December 15, 2011 to create and adopt rules - federal regulations -- by which the CALM Act will be enforced. One year following the date on which the FCC's CALM Act regulations are adopted, TV broadcasters, including all standard, cable and satellite broadcasters, will be required to comply with the regulations, (that is, by 12-15-2012).

Even before the CALM Act regulation take effect, you can report TV commercials that seem louder than the program they follow to the FCC. When reporting your complaint to the FCC, be sure to include the time, channel, a description of the commercial, and whether you are watching TV using cable or satellite service or are watching broadcast television using an antenna."

-- http://usgovinfo.about.com/od/consumerawareness/a/When-And-How-The-Calm-Act-Will-Be-Enforced.htm


Aww thank you Falcon :)

Yeah, yeah ... I remain dubious that advertisers will comply with the new regulations since TV networks derive their revenue from advertisers and can easily lower the volume on programming, making the ads "seem" louder - just like they do now.
Title: Re: Just thinking
Post by: cateyes1 on October 07, 2012, 02:50:53 pm
"The CALM Act gives the FCC until December 15, 2011 to create and adopt rules - federal regulations -- by which the CALM Act will be enforced. One year following the date on which the FCC's CALM Act regulations are adopted, TV broadcasters, including all standard, cable and satellite broadcasters, will be required to comply with the regulations, (that is, by 12-15-2012).

Even before the CALM Act regulation take effect, you can report TV commercials that seem louder than the program they follow to the FCC. When reporting your complaint to the FCC, be sure to include the time, channel, a description of the commercial, and whether you are watching TV using cable or satellite service or are watching broadcast television using an antenna."

-- http://usgovinfo.about.com/od/consumerawareness/a/When-And-How-The-Calm-Act-Will-Be-Enforced.htm


Aww thank you Falcon :)

Yeah, yeah ... I remain dubious that advertisers will comply with the new regulations since TV networks derive their revenue from advertisers and can easily lower the volume on programming, making the ads "seem" louder - just like they do now.


I hear ya, it drives me crazy and we both know I dont have far to go :(
Title: Re: Just thinking
Post by: rusgiftsaolcom on October 07, 2012, 02:52:11 pm
Some years ago I remember hearing some TV official giving a reason to the effect that wasn't true but I never believed him. When the commercial comes on I just mute them or lower my volume.
Title: Re: Just thinking
Post by: cateyes1 on October 08, 2012, 04:28:14 am
Some years ago I remember hearing some TV official giving a reason to the effect that wasn't true but I never believed him. When the commercial comes on I just mute them or lower my volume.


Hi, that's what I end up doing as well and it becomes soooo aggravating having to do that all the time  :BangHead:
Title: Re: Just thinking
Post by: timandvicky1 on October 08, 2012, 06:42:00 am
Interesting I saw this posted on here today....just yesterday my husband and I were discussing why the commercials on the radio were so much louder then the music....I have no idea why though
Title: Re: Just thinking
Post by: kapeh12 on October 08, 2012, 07:44:11 am
I wonder if the rationale behind increasing the volume is the expectation that people tend to run mini-errands during commercials (run to the kitchen, bathroom, etc) - so the advertiser increases the volume so people can at least hear the ad when they are away from their TV/Radio.  I know I rarely sit through ads and am up and about.  Could be one hypothesis.  I can see this being more true for TV ads vs radios ads...as with radio, many people might be using headphones so location would not be an issue.
Title: Re: Just thinking
Post by: dcrotteau on October 08, 2012, 07:55:13 am
Yeah, TV commercials are louder than regular programming.  Someone told me once it was the advertizers thought people would pay more attention if the commercials were louder.  Therefore maybe more of their product would be sold.  I think they're wrong, but who am I.  I must say some of them I do get a kick out of though.
Title: Re: Just thinking
Post by: cateyes1 on October 08, 2012, 07:58:28 am
Yeah, TV commercials are louder than regular programming.  Someone told me once it was the advertizers thought people would pay more attention if the commercials were louder.  Therefore maybe more of their product would be sold.  I think they're wrong, but who am I.  I must say some of them I do get a kick out of though.


YOU are dcrotteau is who you are :)
Title: Re: Just thinking
Post by: Red02102002 on October 08, 2012, 08:39:08 am
 :notworthy: I have no idea, but I don't like commercials that interrupt my movies and showgames.
Title: Re: Just thinking
Post by: Elder_J on October 08, 2012, 08:44:23 am
That happens to me frequently, i constantly have to turn the tv up, then turn it back down.
Title: Re: Just thinking
Post by: lovekittytam on October 08, 2012, 10:42:55 am
People gotta advertise!
Title: Re: Just thinking
Post by: annettefayeroach on October 09, 2012, 03:26:06 am
I am so glad to know that this does not only happen to me. I was really beginning to think maybe I was crazy.LOL. :BangHead:
Title: Re: Just thinking
Post by: cateyes1 on October 09, 2012, 04:01:19 am
I am so glad to know that this does not only happen to me. I was really beginning to think maybe I was crazy.LOL. :BangHead:



Calm down Annettefayeroach you are sooooooo not crazy lol  :wave:
Title: Re: Just thinking
Post by: lorettahknox on October 09, 2012, 06:19:18 am
I ever noticed that until you said that. It is true, what an awakening! Sometimes you go through life just accepting and taking for granted things that you just don't pay any real attention to, how about that. It's good to have people who are aware of the details ad point them out to those of us who are not aware of them and cause us to question. :wave:
Title: Re: Just thinking
Post by: shepherdchik on October 11, 2012, 03:17:42 pm
I going to say that they passed a law that commercials aren't allowed to be louder than the TV programs now. I think that's great and I can't wait until it is enforced. I get woken up so many nights because a commercial comes on and it's super loud and obnoxious.
Title: Re: Just thinking
Post by: joyroos18 on October 11, 2012, 03:27:58 pm
they are louder so you will notice them , the noise gets your attention, just like now since people have a mute button they will bring your show back on for about 2 seconds to make it think it is starting again only to go right into another commercial