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Topic: “Aunt Jemima” brand logo change  (Read 871 times)

calendria

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“Aunt Jemima” brand logo change
« on: February 10, 2021, 10:10:53 am »
 :cat:

PepsiCo said on Tuesday its pancake mix and syrup products would be sold under the new name “Pearl Milling Company” after the company dropped the “Aunt Jemima” brand logo last year, acknowledging its roots in a racial stereotype. Fred Katayama reports


cadence4u

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Re: “Aunt Jemima” brand logo change
« Reply #1 on: February 10, 2021, 12:34:05 pm »
Time to boycott! I like the product - the name change No way!
« Last Edit: February 10, 2021, 08:45:00 pm by cadence4u »

sipingyu

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Re: “Aunt Jemima” brand logo change
« Reply #2 on: February 10, 2021, 12:54:44 pm »
Thanks for flagging. My family has been buying Aunt Jemina products for a long time, especially their syrup. I like the product.

DEBMZ6

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Re: “Aunt Jemima” brand logo change
« Reply #3 on: February 10, 2021, 02:04:20 pm »
I'm not impressed with the new name. Doesn't sound like something edible.  :confused1:

judylucas

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Re: “Aunt Jemima” brand logo change
« Reply #4 on: February 10, 2021, 04:08:06 pm »
I don't like the new name either

Mizzkizz7

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Re: “Aunt Jemima” brand logo change
« Reply #5 on: February 10, 2021, 04:09:42 pm »
I love this product!
Beautifulone1

Mizzkizz7

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Re: “Aunt Jemima” brand logo change
« Reply #6 on: February 10, 2021, 04:11:25 pm »
:cat:

PepsiCo said on Tuesday its pancake mix and syrup products would be sold under the new name “Pearl Milling Company” after the company dropped the “Aunt Jemima” brand logo last year, acknowledging its roots in a racial stereotype. Fred Katayama reports





It does sound better than Aunt Jemima. It will due, but what does the new name mean?
Beautifulone1

ssarber

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Re: “Aunt Jemima” brand logo change
« Reply #7 on: February 10, 2021, 05:19:43 pm »
When we will stop all this political correctness Crap.  so tired of it.

Nancy5

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Re: “Aunt Jemima” brand logo change
« Reply #8 on: February 11, 2021, 05:41:21 am »
When we will stop all this political correctness Crap.  so tired of it.



It has become ridiculous.  When will it stop?  I used to live on a street named Cherokee will that name have to be changed one day?
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ccandpam

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Re: “Aunt Jemima” brand logo change
« Reply #9 on: February 11, 2021, 06:10:41 am »
I love this product too. She was made famous and very rich. How can you call that racial?

debidoo

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Re: “Aunt Jemima” brand logo change
« Reply #10 on: February 11, 2021, 08:05:45 am »
Oh my lord this is so stupid.  I won't even buy these products anymore if I can help it - if her grandson wasn't offended why was someone else? Stupid.

heypeg

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Re: “Aunt Jemima” brand logo change
« Reply #11 on: February 11, 2021, 09:15:06 am »
So silly

mamatygress

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Re: “Aunt Jemima” brand logo change
« Reply #12 on: February 11, 2021, 10:56:41 am »
When we will stop all this political correctness Crap.  so tired of it.

Personally, I have to agree.  I think perhaps people can be oversensitive.

potluck6

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Re: “Aunt Jemima” brand logo change
« Reply #13 on: February 11, 2021, 11:05:37 am »
It's a stupid thing  advertising  ploy. They should offer a free coupon for this new  product with a weird name.

ktheodos

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Re: “Aunt Jemima” brand logo change
« Reply #14 on: February 11, 2021, 04:02:57 pm »
Not very significant to me.....

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