Makeup and cosmetics do not have to hide beauty or "coverup". Sometimes you can use makeup to ENHANCE beauty. I wear make up and I have an incredibly high self-esteem because I know that I always look good and I look how I want to look. Some people do not need pounds of makeup to look pretty. Simply some blush and mascara will do. Others need more to hide scars or acne or simply because they aren't confident without it. And there is nothing wrong with that.