a 60 year old is restricted from a wine video

[bostonphil]

I am 69 and I was also excluded due to age and or gender. The advertiser has a budget. The advertiser is targeting a specific group. I do not know what group but obviously many of us are not in the targeted group.

 

[nannycoe1]

Yea  I am 59 and restricted on the wine video also.

[gaylasue]

I get restricted quite often on the alcohol videos.  They must want to appeal to a younger crowd.

[dbsaus1]

I was also restricted and I'm 62 and have drunk plenty of wine in my time. SMH

At my age I find it a little funny to be disqualified.I can never tell what they are looking for, so I just move on.

[hawkeye3210]

The businesses know who their target market is, and who typically buys their product. It makes all the sense in the world to restrict the ad to those groups, doing otherwise is a waste of resources. Sorry, you don't get your penny, but don't mistake that for lacking business sense.

[oldbuddy]

They must have figured out that people over a certain age only drink for effect. 

[cathy37]

I know the feeling.  I am 59 years old and was also restricted by age or gender.  What age or gender are they looking for?

[moomoofarm123]

i have to laugh at why someone who has years of wine experience is age restricted from the video. did anyone get to do this one?

I was also restricted and I'm 62 and have drunk plenty of wine in my time. SMH

Wow, that's just ridiculous. 

[VampyreVixen]

I'm 24 and I didn't get it either. Could b bc we r females?

[Kay0338]

I am a 24 year old woman and I qualified. I find it so ironic that those of you older than me didn't qualify. I don't even drink wine

[AnnaKiki]

I noticed that they changed the restriction on the Pacifico video, you had to be young to get in before now antone can.

[sdenimandlace1]

I  did not get to do this one either, have  reached old age I guess.

[krissi26]

I was restricted from watching this video (42 year old female) but my daughter, who just turned 21 this year, was able to watch it.  I find this pretty amusing since my daughter thinks wine is disgusting and I happen to love wine.  I wonder if perhaps they are targeting younger drinkers because they don't tend to have an interest in wine so they're trying to expand their market base in that demographic.  It's actually pretty smart marketing when you think about it because there's a pretty good chance that at some point I'm going to drink their wine whether I see their commercial or not, so there's no point in paying me to watch it, lol.

[pstovall]

Who can figure their thinking on this!  Perhaps they will come back later and include the senior citizens.  Once I have been restricted from a video, I don't normally try to watch it again, but AnnaKiki points out in this thread that the restrictions can change, so I will have to start checking to see if I can watch some of the ones that have been restricted in the past.

[sgluckadoo]

Don't feel bad. I am 35 and that is apparently too old for the make up video (Rimmel).